Mercado Livre Awards: voting and RSVP platform with a peak of 105,000 users
OROZ developed, in partnership with BTO+, a complete public voting and guest management platform for the Mercado Livre Affiliates and Creators Awards — an initiative to recognize the best names in the brand's affiliate and content creator ecosystem.
The operation required two distinct flows on the same platform. For the general public: open voting with quick registration and OTP validation via email, limiting to one vote per category with up to 15 options. For the 1,400 official guests: an exclusive RSVP flow with CPF validation, digital ticket with QR Code sent via email, and on-site credentialing operated by Mitte Conecta.
All communication was conducted by OROZ via WhatsApp and email. A complete administrative panel allowed tracking the status of each guest, opening and closing categories, and exporting data. The infrastructure was built on AWS, with a secure database, encryption, and good LGPD practices — maintaining stability at the peak of 105,000 simultaneous users.
After the event, OROZ delivered a report consolidating all the metrics of the operation to support decisions for future editions.
Resultado
105,000 users · 815,000 sessions · 40,000 votes · delivery in less than 6 weeks
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